Dispositions
– Lead Dispositions
Lead dispositions are attached to the client/contact itself (primary phone number) and typically determine a lead is new, a live transfer, or a converted lead (tied to the first converted policy). CRM Vendors can dictate initial lead status, that is: Vendor settings determine what a “new” lead is labeled as when first created by the CRM. When a policy on a lead/contact is converted for the first time, the lead’s disposition is almost always changed to “Converted” and all info is saved. Therefore, any lead with a policy disposition of Application or better should be labeled “Converted.” Leads cannot be dispositioned after they are converted. They will always be converted from then on.
— Positive
- New – Lead was received via HTTP and has not been modified or sold a policy.
- Live Transfer – Lead was received via Live Transfer vendor and likely has no contact name.
- Manual Insert – Lead was received by phone and Agent manually created Contact and saved info.
- Uploaded – Lead was received via file upload and is otherwise “New.”
- Sale (Converted) – Lead was sold a policy or customer is committed to a policy and has been converted.
— Neutral/Pending/Delay
- Transferred – Transferred to a third party. Useful for Live Transfer businesses.
- Call Back – Callback scheduled via CRM.
- Left Message – Left message on contact attempt.
- Busy Signal – Busy signal on contact attempt.
- No Answer – No answer on contact attempt.
- Fax – Number is a FAX number.
- Dropped – Call dropped on contact attempt.
- Fronted – Fronted for Agent. Lead is warm.
- Medicare – Lead must call back due to Medicare sale restrictions.
- Medicaid
- Dental – Interested primarily in dental products.
- Never Inquired – Similar to Do Not Contact. Lead is cold and did not give permission to be contacted.
— Negative/Payment Issue
- Not Interested – Does not currently want insurance.
- Already Purchased – Already has insurance.
- Can’t Afford – Cannot currently afford insurance.
- Bad Number – Number belongs to someone other than listed contact name.
- Do Not Contact – Does not wish to be contacted again.
– Policy Dispositions
— While Quoted
— Positive
- Sale (Application) – Converts a policy and stamps Date Converted. Automatically converts lead and stamps Lead Converted date as well.
— While Application
— Positive
— Negative/Payment Issue
— While Verified
— Positive
— Pending/Delay
- Pending Payment – Payment has not been received by client.
— Negative/Payment Issue
- Credit Card Declined – New/proper Credit Card Number required to proceed.
- AVS Mismatch – Billing Address does not verify against Credit Card Number.
- Insufficient Funds – Credit Card declined due to insufficient funds.
- Insufficient Data – Credit Card declined due to incorrect expiration date.
- Carrier Decline – Credit Card declined for other reasons.
— While Active
— Pending/Delay
- Pending Approval (Optional per CRM) – Awaiting policy approval by carrier. Contact Support to enable this disposition.
— Negative/Payment Issue
- Cancel – Customer wished to cancel policy.
- Lapsed – Policy has lapsed. This must be manually done, and is not automated.
- Termed – Policy has been terminated, either automatically (through CRM Options) or manually.
- Suspended – Policy has been suspended while issue is resolved (suggest user examines Notes).
- Renewal Decline – When Renewing: Credit Card declined for other reasons.
- Renewal NSF – When Renewing: Credit Card declined due to insufficient funds.
- Renewal AVS – When Renewing: Billing Address does not verify against Credit Card Number.
— While Negative
- Submit (Reactivate) – Customer wants policy or policy negative status has been cleared/resolved. Stamps Date Reactivated.
— Permanent
- Trash – Permanently removes lead from system reports and searches. Use for duplicate/bad leads and policies. Contact Support is mistakenly applied.