Dispositions
– Lead Dispositions
Lead dispositions are attached to the client/contact itself (primary phone number) and typically determine a lead is new, a live transfer, or a converted lead (tied to the first converted policy). CRM Vendors can dictate initial lead status, that is: Vendor settings determine what a “new” lead is labeled as when first created by the CRM. When a policy on a lead/contact is converted for the first time, the lead’s disposition is almost always changed to “Converted” and all info is saved. Therefore, any lead with a policy disposition of Application or better should be labeled “Converted.” Leads cannot be dispositioned after they are converted. They will always be converted from then on.
— Positive
- New – Lead was received via HTTP and has not been modified or sold a policy.
 - Live Transfer – Lead was received via Live Transfer vendor and likely has no contact name.
 - Manual Insert – Lead was received by phone and Agent manually created Contact and saved info.
 - Uploaded – Lead was received via file upload and is otherwise “New.”
 - Sale (Converted) – Lead was sold a policy or customer is committed to a policy and has been converted.
 
— Neutral/Pending/Delay
- Transferred – Transferred to a third party. Useful for Live Transfer businesses.
 - Call Back – Callback scheduled via CRM.
 - Left Message – Left message on contact attempt.
 - Busy Signal – Busy signal on contact attempt.
 - No Answer – No answer on contact attempt.
 - Fax – Number is a FAX number.
 - Dropped – Call dropped on contact attempt.
 - Fronted – Fronted for Agent. Lead is warm.
 - Medicare – Lead must call back due to Medicare sale restrictions.
 - Medicaid
 - Dental – Interested primarily in dental products.
 - Never Inquired – Similar to Do Not Contact. Lead is cold and did not give permission to be contacted.
 
— Negative/Payment Issue
- Not Interested – Does not currently want insurance.
 - Already Purchased – Already has insurance.
 - Can’t Afford – Cannot currently afford insurance.
 - Bad Number – Number belongs to someone other than listed contact name.
 - Do Not Contact – Does not wish to be contacted again.
 
– Policy Dispositions
— While Quoted
— Positive
- Sale (Application) – Converts a policy and stamps Date Converted. Automatically converts lead and stamps Lead Converted date as well.
 
— While Application
— Positive
— Negative/Payment Issue
— While Verified
— Positive
— Pending/Delay
- Pending Payment – Payment has not been received by client.
 
— Negative/Payment Issue
- Credit Card Declined – New/proper Credit Card Number required to proceed.
 - AVS Mismatch – Billing Address does not verify against Credit Card Number.
 - Insufficient Funds – Credit Card declined due to insufficient funds.
 - Insufficient Data – Credit Card declined due to incorrect expiration date.
 - Carrier Decline – Credit Card declined for other reasons.
 
— While Active
— Pending/Delay
- Pending Approval (Optional per CRM) – Awaiting policy approval by carrier. Contact Support to enable this disposition.
 
— Negative/Payment Issue
- Cancel – Customer wished to cancel policy.
 - Lapsed – Policy has lapsed. This must be manually done, and is not automated.
 - Termed – Policy has been terminated, either automatically (through CRM Options) or manually.
 - Suspended – Policy has been suspended while issue is resolved (suggest user examines Notes).
 - Renewal Decline – When Renewing: Credit Card declined for other reasons.
 - Renewal NSF – When Renewing: Credit Card declined due to insufficient funds.
 - Renewal AVS – When Renewing: Billing Address does not verify against Credit Card Number.
 
— While Negative
- Submit (Reactivate) – Customer wants policy or policy negative status has been cleared/resolved. Stamps Date Reactivated.
 
— Permanent
- Trash – Permanently removes lead from system reports and searches. Use for duplicate/bad leads and policies. Contact Support is mistakenly applied.
 




